Logo Creative Brief

Your answers on this form will help us understand what we need to know to help you achieve your business goals and provide you with an “educated” estimate based on your specific needs.

Name *

First

Last

Email *

Confirm Email

What is the name of your business? *

Does the name of your business need to be in your logo? *

Yes
No
It depends on the design

Is there a tag line you want to have incorporated in the logo? (if so, please list the tag line as it should appear) *

Give us a brief description of your business *

What is your top business goal?

Who are the primary customers and stakeholders you are trying to reach? *

Positioning: How do you want them to think about your business, products and offerings? *

If your business had a personality, what would it be like? *

NO NONSENSE: Serious, focused on business
PLAYFUL: All about fun and adventure
CARING: Concerned and encouraging self help
REBEL: Irreverent, breaking the mold
ALLY: A team player and partner
CAUTIONARY: Alerting customers to risk/needs

How will you use your logo? *

Website
Stationary, business cards, invoices etc.
Building, lobby signage
Vehicles
Uniforms
Advertising
Trade show swag
Other (list below)

Other:

Any color or dimensional requirement (please explain why)?

Any deadline or time restraints?

How may decision makers will be reviewing the work? *

1-3
4-6
7-10

Website

Pixel-Pencil Studio

About This Site

Pixel-Pencil Studio provides branding guidance and graphic design to help businesses of all sizes achieve business goals with impactful visual marketing.

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